CSR

Samsung partners with UNDP to support Global Goals through mobile app

Samsung Electronics Co. Ltd (Samsung) and the United Nations Development Programme (UNDP) are joining forces to provide simple ways for Galaxy users to come together to support the Global Goals. Through this new initiative, Samsung and UNDP will release the “Samsung Global Goals” application, an education and donation-based mobile application, along with special edition accessories.

“Now more than ever, we have the potential to use the power of technology to address the world’s most pressing challenges,” said DJ Koh, president and CEO of IT & Mobile Communications, Samsung Electronics. “Our partnership with the United Nations Development Programme (UNDP) will provide Galaxy users with easy, impactful ways to learn about the Global Goals and support the causes important to them so we can collectively make a difference.”

The Sustainable Development Goals (SDGs) or Global Goals address some of the biggest challenges faced around the world, including those related to inequality, climate and environmental degradation, and education.

Samsung and UNDP believe that a crucial step in tackling the Global Goals is to increase awareness and understanding of the challenges these goals address and why they are important. As an additional step, Samsung and UNDP are providing simple ways that people can donate to help address the challenges and fuel the actions needed to accomplish the Global Goals.

The new “Samsung Global Goals” app will give consumers easy and effective ways to learn more about each of the 17 Global Goals and take part in small actions to help support the issues that matter most to them. People can use the application to donate directly to the Global Goals via the UNDP website. Galaxy users can also easily donate to the Global Goals by choosing to engage with advertisements in the application. Galaxy users will be able to donate 100 percent of the advertisement revenue Samsung would have generated to the Global Goals.

The app will be available in 19 languages and will come preinstalled on the Galaxy Note10, while it will be available for download on other Galaxy smartphones later. The special edition accessories will be available through Samsung.com and select Samsung Experience Stores in the United States and South Korea.

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