In its latest report, Gartner, a technological research and consulting firm, forecasts a 25% decline in traditional search engine volume by 2026. This decline is attributed to the increasing prevalence of chatbots and virtual agents, posing challenges for search marketing. Artificial intelligence (AI), particularly Generative AI (GenAI), is driving down the cost of content production … Continue reading ​​Gartner predicts 25% dip in search engine volume by 2026 due to AI