Globe is calling for stronger foundations for artificial intelligence (AI) and closer coordination across industries to protect the public from online scams, as digital services expand and cyber threats become more complex.

The telecommunications company said AI adoption must be supported by secure and well-governed systems to maintain trust. It is building enterprise-grade infrastructure that includes agent-based architectures, shared landing zones, and machine learning operations (MLOps) pipelines. These systems are designed to help teams develop AI tools faster while keeping processes aligned, auditable, and secure.

Governance is built into these systems from the start, covering data privacy, cybersecurity, and AI safeguards across the organization.

“Resilience today means more than uptime. It’s about systems that stay ethical, secure, and explainable as they scale,” said Derick Adil, head of AI and Privacy Governance, Globe. “We’re building an AI-powered Globe designed to earn and keep trust.”

The company is also backing more flexible, sandbox-style regulation at the national level, similar to approaches used in Singapore. These frameworks allow regulators and companies to test new technologies in controlled settings before wider rollout. Globe applies this model internally through its AI Kitchen and Center for Enablement, where teams experiment with AI tools, low-code platforms, and agent-based systems. The company said this approach can help policymakers create practical rules that support innovation while protecting users.

Online scams remain a growing concern, with fraudsters now using spoofed sender IDs, fake cell towers, and cross-border operations to avoid detection. The company said it has blocked all person-to-person SMS messages that contain links and has removed links from its own text alerts. It also uses machine learning models to identify suspicious numbers, which are reviewed by its Security Operations Center before accounts are deactivated.

“Stopping scams is no longer a one-company issue. It requires close coordination across telcos, banks, regulators, and platforms,” said Atty. Irish Salandanan-Almeida, chief privacy officer of Globe’s. “We’re working toward real-time intelligence sharing, because that’s what today’s threats demand.”

To help consumers, the company has rolled out ScamShield on the GlobeOne app for Android, which warns users about possible scam messages. The company has also signed a memorandum of understanding with the Bankers’ Association of the Philippines and entered into data-sharing agreements with banks and other institutions following regulatory guidance on fraud prevention.

These views were shared during its participation at the GSMA Digital Nations Summit in Manila, which brought together leaders from government, telecom, finance, and technology to discuss a secure and inclusive digital economy.

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