Jio Haptik Technologies Limited (Haptik), a conversational AI (artificial intelligence) company and a subsidiary of Reliance Jio Platforms, has partnered with MDI NOVARE, an ICT solutions provider, to facilitate the use and value of chatbots for businesses in the Philippines.

Haptik and MDI NOVARE will help improve customer experience across sales, customer support, co-marketing, sales enablement, and training with the use of AI-powered virtual assistants

Previously, Haptik announced that it was doubling down investment in APAC on the back of strong customer growth, market demand, and expanding its partner network with multiple domestic players to understand region-specific business needs. With MDI NOVARE’s regional presence and industry experience in the Philippines, the partnership strives to help businesses automate customer support, boost lead generation, generate revenue, and at the same time deliver uninterrupted and delightful CX experiences across every channel using Haptik’s cutting-edge AI/ML NLP technology.

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”With the launch of our conversational partner program a few quarters back, our focus in APAC (Asia Pacific) countries has been mainly to look for strategic partners who can add value and help elevate customer experiences for their clients through Haptik’s AI Chatbots and Enterprise CX platform,” said Anila Rao, VP and Business head, APAC, Haptik. “With Haptik’s industry-leading virtual assistants and chatbots built using the best NLP (national languate processing) architecture, we feel it’s a great win not only for MDI NOVARE and Haptik but also for businesses in the Philippines.”

AI chatbots

Haptik’s proprietary Natural-language understanding (NLU) leads the industry with the most human-like conversational AI experience for businesses. Its tailormade industry-specific NLP, machine and deep learning models ensure maximum accuracy as compared to other NLU engines and reduce bot fails.

“We are happy to team up with Haptik to bring AI solutions to more businesses in the Philippines,” said Allan So, chief commercial officer, MDI NOVARE. “Growing our footprint in AI with best-in-class partners like Haptik is part of our mission to be the National Champion in Technology as we bring the power of AI chatbots to deliver next-level Customer Experience.”

Haptik provides customer experience platform which is powered by conversational AI. It has reached over 100 million devices and processed over four billion conversations. Haptik Intelligent virtual assistants or AI Chatbots (WhatsApp, Facebook Chatbots, and many more channel-specific ones) enable Fortune 500 brands globally to enhance customer experience while saving costs and increasing revenue.