Honor Philippines reached 200 retail stores nationwide with the opening of a store at SM City Manila on Dec. 20, 2025.
The company said the milestone includes a total of 100 experience stores and 100 kiosks across the country, marking its expansion since entering the Philippine market three years ago.
“I’m proud to say that we are now reaping what we have sown over the past three years,” said Stephen Cheng, VP of Honor Philippines. “We are very young as a company, but our growth reflects the work we have done. Our 200th store, composed of 100 experience stores and 100 kiosks, marks this stage of our journey.”
The SM City Manila location serves as the company’s 200th store. Honor Philippines said the mall was chosen because of its central location and steady foot traffic from a wide range of consumers.
“Reaching the 200th store shows the trust of Filipino consumers and the strength of our partners,” said Pao Oga, head of public relations of Honor Philippines. “This also reflects Honor’s commitment to bringing technology closer to more Filipinos. This achievement shows how the brand continues to grow not only as a business but also as a community focused on accessibility and reliability.”
The store opening event was attended by GMA Kapuso actors Shaira Diaz and EA Guzman, who performed for shoppers during the program. The couple has been associated with the brand for several years.
Company partners Charlie Mateo and Danna Mateo of CM Hi-Tech and Megapixel, as well as Roy Seguerra of SM City Manila, were also present at the opening.
Honor Philippines said it will continue expanding its retail presence to support product sales, customer service, and brand visibility in key locations nationwide.