HP ensures security features in place with new products

To limit the risk of virus infection within the networks of small and medium businesses (SMB), HP incorporates security features not only in its new laptop lineup but also in its managed, price-level printers, and office deskjet printers.

At “The World is Your Office” launch recently, Pallasena Viswanath, managing director, HP Philippines, reiterated the company’s mission to help SMBs and Filipinos who are now working for home.

“We want to give our customers an option to be protected,” Viswanath said. “Security is never a one-time thing. As we improve the security (of our products), the hackers are also getting smarter so we need to keep getting updates and we recommend our users to update their operating systems.”

Viswanath explained that since almost everything now is in the cloud, the risk of virus attacks or hacking must not be considered as an afterthought.

“Every device that HP makes today comes with the security features that are required,” he explained. “We recognize that the moment a product like a printer or a laptop is connected to the network, all have a hard disk, storage, and operating system (connected to the cloud).

The launch also saw the changing landscape of working and the evolving types of the workforce in the Philippines. There is an increasing number of freelancers and work-from-home employees. Their needs differ from that of corporations.

The new technologies and solutions include the HP EliteBook x360, HP ENVY x360, HP Z2 Mini G3 Workstation, HP LaserJet Multifunction Printer, HP Ink Advantage Printer, and the HP Ink Tank 415 Printer. These address demand from SMB workers for capabilities to work anytime and anywhere in a world of increased mobility and connectivity.


HP EliteBook x360 (P79,000) is said to be the world’s thinnest and most secure business convertible. It has 360 degrees of versatility across five modes, unmatched security, and up to 16 hours and 30 minutes of battery life.

HP ENVY x360 (P62,990) has a sleek, stylish, all-metal design available in natural silver and pale gold. Featuring 8th generation Intel Quad Core processors, up to 14 hours of battery life, and security features including a fingerprint reader.


HP LaserJet MFP M72630dn (P130,000) is an easy-to-use multifunction printer that is ready to take on the business printing with robust paper handling and versatile options. It delivers performance and reliability at an affordable price.

HP PageWide Managed Color MFP P77960dns (P499,000) is a printer that is optimized for managed environments. Offering monthly page volumes and fewer interventions through Managed Print Services (MPS), this product can help reduce printing and copying costs.

HP Ink Tank Wireless 415 All-in-One (P8,790) lets you print at high volumes for an extremely low cost and get easy mobile printing. With a reliable, spill-free ink system, you’ll be able to print up to 8,000 pages color or 6,000 pages black and produce exceptional quality.


HP Philippines also introduced updates to its Device-as-a-Service and Managed Print Services offerings in the Philippines to enable improved SMB and enterprise business value and productivity.

Managed Print Services is one of HP’s fastest-growing businesses. HP addresses local business needs by delivering value through business predictability, cost efficiency, and productivity while ensuring security and access to the latest technology, helping simplify management decisions.

HP Device as a Service (DaaS) program offers world-class computing solutions designed to boost employee productivity and IT efficiency. This helps SMBs get everything they need; from hardware and accessories to lifecycle services and support, with one contract and a fixed price per device.