Network provider PLDT Inc. (PLDT) has unveiled an initiative with the establishment of Digico, a digital entity poised to leverage the vast data assets of the MVP Group of Companies.
The formation of Digico is the start of a concerted effort to accelerate digital transformation across the entire group, paving the way for new avenues of growth and value creation. Digico is a collaborative endeavor jointly owned by PLDT, Smart, Meralco, and Metro Pacific Investments Corp. (MPIC).
“Digico will serve as a catalyst that could unlock new revenue streams and drive incremental value,” said Manuel V. Pangilinan, CEO, PLDT Group. “For our customers, we are committed to a future where every Filipino can get the convenience and service they deserve.”
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At the core of Digico lies a tech platform designed for scalability and seamless integration of services and capabilities. With a focus on enhancing user experience, Digico will introduce innovative payments and rewards systems, acting as catalysts to empower consumers and businesses alike.
The payments platform, in particular, aims to provide a unified omni-channel solution by consolidating the group’s diverse payment channels, ensuring a secure, versatile, and frictionless experience for all stakeholders.
Kat Luna-Abelarde, chief commercial officer of Digico, envisions the platform as “the go-to app for all Filipinos, offering unparalleled convenience for managing bills, making payments, and earning rewards.”