In this year’s first all-virtual Philippine Digital Convention (PH Digicon 2020), PLDT Enterprise specifically designed and developed a breakout session that aims to share business insights, global best practices and innovative digital technologies that enable organizations to respond, recover, reinvent and reemerge as industry leaders during these trying and unpredictable times.
Carrying the theme, “IMPACT,” the recently held PH Digicon 2020’s objective is to go beyond just being an avenue of intellectual and technical discourse but to also inspire attendees to leverage on technology and heed the call to make a positive impact on society and in the process contribute to the formation of a stronger and more resilient nation moving forward.
Product Management head of the Disruptive Business Group of PLDT Enterprise Amil Azurin started by stating that evidently, the pandemic redefined the business landscape across all industries and in all directions. Disruption at different stages has been felt by every person, industry, and country. Resilience, therefore, is now top of mind for most CEOs today, and if done right, it can spell the difference between winning and losing in the coming months ahead.
“History has shown that companies who deliberately and purposely developed capabilities to face and handle disruptions are most likely to thrive, or in other words, resilient companies win. These outliers, respond immediately to safeguard itself from dangers and difficulties, they plan ahead to recover and they innovate and reinvent themselves to outperform their peers and ultimately emerge as market leaders,” Azurin said.
He also noted that six months after the lockdown, most companies have addressed the immediate needs of their organizations like enabling work from home and keeping employees safe, and adopting new ways of working. Businesses are now dealing with critical operational issues like how to engage effectively with a predominantly more digital customer base, automating manual backend processes to make the supply chain flow smoother and faster, and how they can fortify and enhance cybersecurity posture and capabilities, to name a few.
He further emphasized that the process of building resilience also includes leveraging the capabilities of a trusted technology partner like PLDT. Furthermore, he encouraged everyone to leave the complexities to PLDT and make PLDT an integral part of the ever-evolving transformation journey.
“Within reaches is digital technologies, domain expertise, and global best practices that can help organizations be more agile and be more resilient,” he said.
During the Breakout Session, PLDT Enterprise, through its ICT arm ePLDT, highlighted the capabilities, business benefits, and transformative values that the different “Centers of Resilience” such as data center, managed operations center, and security operations can bring to the enterprise market.
Digitalization plays a huge role in economic resilience. Rizel Raganit, product manager of PLDT, says that business-critical applications that are residing in sensitive IT infrastructures such as servers and databases, should be located, stored, and maintained in a secure, protected and managed environment to efficiently perform its task. And Vitro Data Center is best suited for this mission.
Vitro Data Center remains to be the preferred collocation service facility of choice for Global Hyperscalers, Digital Content Providers, telecommunication operators, and various Enterprises.
Its proven track record of adhering to global standards and sustainability initiatives, maintaining and achieving service level availability levels, growing numbers of certified technical experts, and innovative culture have undoubtedly fortified its stature as the leading and largest Data Center facility network in the country.
Vitro’s 10 Data Center facilities that are strategically located across the archipelago and having an aggregate capacity of over 9,000 racks and total power capacity of 70 Megawatts, continues to support and enable the needs of organizations to transform their business continuity and resiliency capability as we all move forward and face the new normal.
Bernice Pineda, business development manager for Cyberspace, ePLDT meanwhile points out that cyber resilience requires more than technology solutions that can block attacks. Preventing an attack is important but businesses need to be prepared for the eventuality that an attack can get through.
“It is important to predict our risk of attack, detect compromise as soon as possible, and to be able to respond and mitigate attacks as needed,” Pineda shares.
Rai dela Torre, ePLDT head of Business Development, delves further into the proactive monitoring solutions of ePLDT for businesses in the country. He cites that 43% of customers still rely on precarious manual eyeballing and tracking of machine performance and this is done with different tools, report formats, and trackers.
Industry solutions manager at ePLDT Paul Inocencio discusses that recent events have brought about the rapid adoption of digital business tools in order to increase productivity while working remotely through increased automation and collaboration. The cloud has never been more relevant today than it was before. From video conferencing and online collaboration to real-time sales monitoring, sales engagement, and office functions. Inocencio talks about the facets of business to make automation simpler and successful. Business tools may simultaneously be used virtually, helping professionals achieve their goals wherever and whenever they may be.