Eplayment, a local fintech company offering content aggregation and e-wallet services, launched the Pixel Partner Creators program to help content creators grow their audience and earn more from their work.
The initiative was introduced at the annual Pixel Meet & Greet, where attendees learned about new features designed to enhance their creative journey.
Pixel, Eplayment’s platform for content aggregation and monetization, saw 5,000 creator sign-ups in 2024. The company aims to build on this growth by offering more programs and tools for creators.
“The creator economy is thriving in 2025, driven by innovation, deeper community connections, and limitless opportunities for individuals to turn passion into profit. It is a fast-growing sector, slated to be worth $250 billion as of this year,” said Karlos Naidas, CEO and founder of Eplayment.
Ad revenue
The Pixel Partner Creators program offers mentorship, training, and support in content strategy, monetization, and community building. Participants will receive guidance on sponsorships, ad revenue, and brand partnerships while also gaining access to networking opportunities and exclusive Pixel events. The program will also provide early access to Pixel’s latest tools and features.
Nearly 50 creators from different content niches attended the event and saw a preview of Pixel’s upgraded monetization features. These updates were based on feedback from the creator community to ensure the platform meets their needs.
The gathering also included brands and communities such as TTracing, Gushcloud, and Level Infinite from Tencent, paving the way for future collaborations.
“As more users discover Pixel, we are dedicated to engaging and working more closely with content creators and communities,” Naidas said. “With Pixel and Eplayment at the helm, we are looking at 2025 to be a year of growth, connection, and new opportunities for the creator economy.”