Kayana Solutions Inc. and global professional services company Accenture are collaborating to establish a digital factory aimed at accelerating digital product development for the MVP Group of Companies.
“The digital factory will bring together the skills and competencies that the Group needs to deliver hyper-personalized experiences that meet the needs of Filipinos,” said Manny V. Pangilinan, chair and CEO of Kayana Solutions Inc.
Kayana, formerly known as DigiCo, uses data to create customized digital experiences. It draws insights from the MVP Group’s businesses to enhance customer engagement and provide innovative solutions.
Accenture, through its tech-driven creative arm Song, will contribute to the digital factory by managing brand strategy, product research, and user experience design. The initiative also integrates cloud and AI technologies to build tools that businesses across the MVP Group — and other Filipino enterprises — can use.
“We share Kayana’s ‘can do’ spirit,” said Ambe Tierro, country managing director and technology lead in the Philippines for Accenture. “We are proud to support the MVP Group in creating value for Filipino enterprises and consumers.”
The digital factory aims to offer solutions that address both business and consumer needs while pushing the boundaries of innovation.
“By tapping into Accenture Song’s expertise, we are combining creativity, innovation, and technology to help Kayana deliver on its commitment to customer-centric innovation,” Tierro said.