After being recognized as No. 1 fastest-growing media publisher in Southeast Asia and the Middle East for the second half of 2020, SHAREit is looking at partnering with brands in the Philippines to expand its services.
Best known for being a file-sharing app SHAREit has more than 500 million users each month and nearly 2.4 billion users worldwide.
According to Lisa Dominguez, country director, SHAREit Philippines, there are over 20 brands the company is working with right now, helping them achieve their user growth or brand awareness objectives. She also noted that at present, the Philippines is SHAREit’s fastest growing market with almost 40 million monthly active users. The application has seen a significant 15% month on month increase in daily active users in the country since the lockdown began in March 2020.
SHAREit’s primary feature is the peer to peer file transfer, allowing users to share pictures, music, and more, with other devices without using an active internet or Bluetooth connection. Being the first app channel partner of Google Play, it also ensures secure application transfers with Peer-to-Peer Offline App Sharing letting users share apps via SHAREit, adding them to the user’s Play Library and managing app updates when the device comes back online.
SHAREit for marketers
Dominguez underscores the potential of SHAREit in driving growth which marketers can take advantage the company being a one-stop content platform that provides users with gaming, content discovery and consumption platform.
“Through ShareIt’s tailored solutions and capabilities, brands can run ads and targeted campaigns on the platform, allowing them to reach the platform’s billions of users globally,” Dominguez said.
SHAREit has a dedicated gaming center on the application, which offers HTML5 games, gaming videos and an option to download hot games.
Innovations in content creation saw SHAREit establishing itself the hub for short-format videos. SHAREit now boasts a highly engaged user base of over 1.8 billion users globally speaking 45 languages in about 200 countries and regions.