Enstack, a super app designed for the use of small and medium enterprises (SME), has partnered with local government units and the Department of Trade and Industry (DTI) to help them streamline their digital transformation.

The tour aims to empower SMEs to embrace digital transformation through a series of expert-led workshops and personalized mentoring sessions conducted by the Enstack team. These sessions provide actionable insights on effectively leveraging Enstack’s platform and unlocking the potential of branded Web Stores that come equipped with cashless payment options and shipping solutions at sign-up. 

“Our goal is to bridge the digital divide and empower SMEs across the Philippines,” said Macy Castillo, co-founder and CEO of Enstack. “We understand that many entrepreneurs in the provinces face challenges when it comes to digitization.”

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Enstack offers a seamless platform for building branded web stores in just a few steps, enabling businesses to start selling faster and without the hassles of paperwork or complex setup processes.

Push for SMEs’ digitalization

Citing data from GlobalData, Enstack said sales from online transactions in the Philippines are projected to reach P969 billion by 2026, driven by evolving consumer preferences. 

“The government’s support for increased adoption of digital platform tools among SMEs has further amplified this growth,” the company said. 

Enstack wants to be part of this digitalization push by providing businesses with easy-to-use, ready-made digital solutions that eliminate the friction costs of setup and sales, so our merchants are able to build their store faster and sell their products faster. 

Enstack’s ongoing nationwide tour marks a significant step in empowering SMEs across the Philippines, enabling them to leverage the benefits of having an app with a user-friendly interface, integrated payments, shipping solutions, and a free branded Web Store revolutionizing the SME sector and contributing to the growth of the Philippine digital economy.

Branded web stores

“We believe that with proper education and access to the right tools, these SMEs have immense potential to thrive in the digital era,” Castillo said.

Enstack has organized a series of on-ground events in key cities and provinces across the country, including Cebu, Albay, Baguio, Davao, Rizal, Bataan, Batangas, Tarlac, Nueva Ecija, Pangasinan, Aurora, and La Union.

In Davao, Cebu, and Bicol, over 2,000 SMEs participated in the workshops over the course of three days. The entrepreneurs developed skills to digitize their businesses through the Enstack app, enabling them to navigate the digital landscape with ease and drive significant business growth.