With the extended lockdown, more businesses realize that going digital is a must to survive and thrive. For entrepreneurs who want to revamp their business but are intimidated by complicated jargon and too many options, Globe myBusiness Academy (GmBA) introduces “solu-Shawn,” a go-to digital coach who can guide them on their journey.

Shawn is an online guide who can help business owners understand the many technology options open to them, to help them run their operations more smoothly. In his video series “Solutions from Shawn,” he explains different ICT tools and solutions in a simple and straightforward way.

Globe myBusiness Academy provides its members access to insights, tips, and exclusive online videos that empower entrepreneurs. It is an online learning site designed to provide business owners and decision-makers with easy access to articles and insights from industry experts.

Globe myBusiness offers Zoom Pro bundle for MSMEs to enjoy premium features

Globe myBusiness celebrates Pinaypreneurs’ digital innovation with twin campaigns on Women’s Month

“We want to break the barrier that prevents MSMEs from enhancing their business operations. ‘Solutions from Shawn’ is our way to equip entrepreneurs with the understanding of how they can maximize these tools to support their daily business activities,” said Maridol Ylanan, head, Globe myBusiness Strategy and Marketing.

For its debut video, Shawn explains the Application Programming Interface (API) solution or the software that allows communication between two applications to make businesses run more smoothly.

APIs solve various business day-to-day operational issues. School administrators who struggle to stay connected with parents, students, and staff or BPO firms that don’t have enough agents to field calls, may find APIs useful in solving various business operational problems. How? Shawn teaches people that APIs will let schools send messages in bulk to families and faculty, and enable BPOs to respond to concerns of multiple customers all at once.

Shawn’s upcoming videos include Cloud Payroll, Cybersecurity, and Cloud Solutions will clearly explain how each solution can be useful across various scenarios in different industries. The video series will be a boon to business owners who want to thrive in an increasingly tech-driven economy.