PLDT Enterprise recently launched its nationwide Channel Partners Sales Rally for 2024, underscoring its dedication to SME growth and digitalization in the Philippines.
Held across five key regions in January this year, the rally aimed to empower and enhance the capabilities of Channel Partners pivotal in SME outreach and digital transformation efforts.
“MSMEs are a huge part of the country’s economy comprising 99% of the Philippines’ total enterprises,” said Mitch Locsin, FVP and head of Enterprise and International Business Groups, PLDT and Smart. “They are the lifeblood of the economy, and they contribute greatly to delivering products and services to everyone, including you and me.”
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The Sales Rally showcased PLDT Enterprise’s solutions tailored to SME needs, including Beyond Fiber, a business-grade fiber plan promising high reliability and speed. Mobility solutions like Enterprise and SIM-only Postpaid Plans powered by Smart offer flexibility crucial in today’s digital landscape.
The event also marked the launch of the Channel Portal, streamlining interactions between Channel Partners and PLDT Enterprise, alongside the introduction of new product offers adapted to market demands.
“Our Channel Partners are vital to reaching our ambitious goals for 2024,” said Jay Lagdameo, VP and head of Enterprise Revenue Group, PLDT Enterprise. “Their dedication and hard work enable us to support the digital transformation of SMEs across the country.”