Filipinos kick off early Christmas shopping on TikTok
As early as September, 60% of Filipinos have begun their holiday shopping on TikTok, according to data from the platform. What began as a short-form video-sharing app has evolved into…
DTI partners with TikTok to boost MSMEs’ digital presence
Over the two-day program, participants gained practical insights on using TikTok Shop to drive business growth.
Huskee Digital launches training arm to empower businesses on TikTok
Huskee Digital, a creator commerce marketing agency, has unveiled Trends, a new training initiative designed to help businesses maximize their presence on TikTok. Recognizing the growing impact of TikTok in…
TikTok Shop summit highlights platform’s role in business growth
TikTok Shop recently held its Pilipinas Summit 2024, themed “One-Stop Shop Empowering Sustainable Business Growth.” The event, attended by over 700 brands, businesses, sellers, content creators, and partners, showcased TikTok…
PLDT, Smart, and TikTok bring digital initiative to persons with disabilities in Quezon City
Network provider PLDT and its wireless unit Smart Communications (Smart), teamed up with the short-form video platform TikTok to hold digital skills training for persons with disabilities in Quezon City.…
TikTok Shop optimization tool spurs growth of PepsiCo on the platform
Food and beverage company PepsiCo’s entry into TikTok Shop, the e-commerce platform of short-form video streaming Tiktok, in July 2023, enabled it to achieve over 600% GMV growth in the…
TikTok and its partners turn over donations for various causes
Short-form video platform TikTok has been involved in various causes as part of its #TikTokShopGiveHopeToLife and #CreatorsGiveBack initiatives, hoping to give assistance and help to those who need it most.…
PLDT, Smart and Tiktok PH train MSMEs in the Visayas to boost online presence
Network provider PLDT Inc. and its wireless unit Smart Communications, Inc. are working with popular short video platform Tiktok Philippines Inc. to empower micro-, small- and medium-sized enterprises (MSMEs) in…
Consumers turn to TikTok for their holiday shopping
As preparation for the holiday season, short-form mobile video TikTok connects users, creators, sellers, and brands through its in-platform e-commerce feature, Shoppertainment. “Our family-centric culture of coming together and giving…
TikTok says the future of commerce is ‘Shoppertainment’
At the recent TikTok Shoppertainment Summit in Jakarta, Indonesia, the short-form video platform highlighted how content and commerce are shaping the way people shop. Citing its own survey, TikTok said…
TikTok, Smart reveal finalists of ‘The Greatest Gamer Philippines’
TikTok, a short-form mobile video platform, in collaboration with mobile services provider Smart Communications Inc. (Smart), Smart Omega, and Mobile Legends: Bang Bang (MLBB), has announced the 10 finalists competing…
TikTok to spend $12 million in SEA to support small businesses
In its first “TikTok Southeast Asia Impact Forum” held on a hybrid setup, the short from video platform commits an investment of $12.2 million including cash grants, digital skills training,…
Number of sellers in TikTok Shop grows by 117%
A year after it was launched, TikTok Shop, the e-commerce arm of the mobile video platform TikTok, has posted a growth of 117% in the last six months. TikTok added…
TikTok begins hunt for ‘The Greatest Gamer Philippines’
Video platform TikTok hosts the gaming reality show The Greatest Gamer Philippines which is co-presented by Smart Communications (Smart). Ten gamers will compete in various real-world and gaming challenges. Aspiring…
Filipinos are ready to spend this dry season — TikTok
Mobile video platform TikTok revealed that app users in the Philippines are raring to spend and enjoy the dry season this year. Based on a survey conducted by Teluna, TikTok…
TikTok allows creators to use paywall via Series feature
Short-form video hosting service TikTok is introducing Series, which will allow allows creators to put video collections behind a paywall. TikTok creators can now offer premium content posted as Collections…
TikTok TV is now available in the Philippines
Short-form video hosting service TikTok brings the TikTok TV app to Google TV and other Android TV OS devices, Samsung Smart TVs, and LG devices. The TikTok TV app is…
TikTok Shop adds one-touch ‘Shopping Center’ tab
TikTok Shop, the e-commerce solution of short-form mobile video, TikTok, announces its Shopping Center tab feature that takes users straight to its shopping portal in one touch. Depicted by the…
‘Shoppertainment’ in APAC to reach $1T in market value by 2025 — TikTok
The latest study titled “Future of Commerce” by mobile video platform TikTok predicts that “Shoppertainment” (shopping with entertainment) may reach a market value of over $1 trillion by 2025, more…
JobStreet launches TikTok account to reach more jobseekers
Online job portal JobStreet Philippines has expanded its efforts to empower young Filipino job seekers when it launched its official TikTok account, featuring various content to promote career advancement. On…
Kaspersky warns TikTok prank based on real fraud scheme
Experts of cybersecurity firm Kaspersky raised concerns on the viral TikTok prank which “notifies” users that a large amount of money is about to be debited from their accounts. Security…
YouTube, TikTok, Messenger most popular apps among Filipino kids — Kaspersky
The latest data from cybersecurity solutions firm Kaspersky show that Filipino children, like their adult counterparts, are extremely interested in video content right now. YouTube (26.46%), TikTok (16.75%) Messenger (16.07%),…
TikTok continues to dominate social media platforms — Talkwalker, HubSpot
Being the first non-Facebook app to reach 3 billion global downloads, TikTok, a short-term video platform, is poised to continue its dominance in the social media space, according to the…
Kaspersky reveals which mobile platforms users are ‘most worried’ about
With more enterprises and consumers embracing digitalization, it cannot be helped that they leave digital footprints for every log-in in different websites. Global cybersecurity firm Kaspersky, through an anonymized data,…
Facebook, Google, TikTok, Twitter join PH health department in fight vs vaccine misinformation
As inoculation rolls out in many local government units in the Philippines, the spread of vaccine misinformation is also increasing. In partnership with social media platforms Facebook, Google, TikTok, and…
Sophos shares tips on how to use TikTok safely
While TikTok is gaining worldwide popularity, many people and governments have growing cybersecurity concerns about the app. The Indian government banned the platform in June 2020, along with 58 other…
Oracle to take a 12.5% stake in TikTok Global
Oracle Corp. has announced officially that it was chosen to become TikTok’s secure cloud technology provider. It won over another technology giant Microsoft which expressed its intention to secure the…
Microsoft confirms negotiations of possible TikTok acquisition
Global technology giant Microsoft may possibly purchase TikTok, the Chinese video-sharing social networking service owned by ByteDance, which has exponentially grown in popularity. The announcement of the purchase came after…
Cybersecurity firm shares steps on how to protect your TikTok account
The TikTok app has taken over the lives of many, including some popular celebrities. It’s fun, entertaining, and addictive. But wherever people are, spammers and scammers also go. There are…
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