RELEX Solutions, a unified supply chain and retail planning solutions provider, has recently acquired Optimity, a provider of supply chain planning and optimization solutions. The acquisition enhances RELEX’s platform by incorporating Optimity’s daily production planning, optimization, and scheduling capabilities, crucial for the end-to-end consumer goods value chain.
“Acquiring Optimity will seamlessly link downstream demand with upstream planning, so consumer goods companies can more accurately predict consumer demand, optimize production plans and schedules, adjust inventory levels, and respond quickly to market changes or unexpected disruptions,” said Mikko Kärkkäinen, co-founder and group CEO, RELEX.
Optimity, headquartered in Sweden with a global presence, brings a comprehensive supply chain planning and optimization solution tailored for manufacturers and distributors. With a strong foothold in industries such as food and beverage, as well as complex manufacturing, Optimity’s experience aligns with RELEX’s proficiency in retail and consumer goods markets.
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“Our depth in some of the most complex consumer goods industries like bakery, ready-made meals, protein production, and industrial manufacturing complements the vast understanding of consumer demand that RELEX has, based on their impressive expertise managing more than $700 billion of demand in grocery alone,” said Christer Liden, CEO, Optimity.
This acquisition marks a collaborative effort to extend and deepen production planning and supply chain optimization capabilities. The combined strengths of RELEX and Optimity will particularly enhance synchronized daily production planning, optimization, and scheduling in the food & beverage and manufacturing sectors.